Press Releases
07 February 2012
24MAS Launches Kimi Räikkönen IceOne Racing for iPhone, iPad and iPod Touch
STOCKHOLM, SWEDEN, 6 February 2012. 24MAS today announced the release of its new racing title Kimi Räikkönen’s IceOne Racing for iPhone, iPad and iPod Touch, featuring the former Formula One World Champion, Kimi ICEMAN Räikkönen. Available for download for free on iTunes today, the game takes you through Kimi’s racing career from carts through to rally, with four unique race vehicles and 16 different tracks. Users get the chance to race head-to-head all around the world in realistic locations with the multiplayer matchup mode along with the chance to race in arcade and career modes.
01 February 2012
Spoiled Milk launches new London office to serve local and international clients
COPENHAGEN, DENMARK, 1 February 2012. Spoiled Milk, the award-winning, digital cross media agency, announced today the opening of its London satellite office. Since 2005, Spoiled Milk has grown worldwide with offices in Copenhagen, Zurich, Belgrade and now London. Specialising in digital consultancy, social media strategy and cross-platform app development for iOS, Android, Windows Mobile and more, Spoiled Milk has been responsible for creating esteemed products and services such as the Wallpaper City Guides on iOS, news apps for JP/Politiken and the recognised Memonic app for iOS.
23 January 2012
24MAS announces first rent-to-play games store in Ireland with O2
STOCKHOLM, 23 January 2012. 24MAS today announced the public launch of its new game rental service with O2 in Ireland, powered by 24MAS's unique technology system 123PLAY.COM. O2 customers can access up to 400 premium mobile games for smartphones and feature phones on a rental basis. O2 customers get a true value offer with access to a huge catalogue of games content that is constantly updated. The service is branded as O2 Games Unlimited and is available to all O2 customers via WAP at m.o2.ie.
17 January 2012
24MAS launches first ever rent-to-play games store with Three Indonesia
SINGAPORE, 17 January 2012. 24MAS today launched a pioneering new game rental service for feature and smartphones with Three Indonesia, powered by 24MAS’s unique technology system 123PLAY.COM. Three’s customers will be able to access up to 400 premium mobile games for smartphones and feature phones on a rental basis. By paying a small rental fee, users get a great value proposition including zero rated data and access to a huge catalogue of content, whilst carriers such as Three are able to offer a real value driven promotion against the major app stores. The service will be branded as a Three service in the market, launching with a national marketing campaign including Facebook, to over 40 million social users.
10 January 2012
24MAS acquires Liquid Air Lab GmbH, the world’s largest network of mobile radio station apps
STOCKHOLM, 10 January 2012. 24MAS, a global leader in mobile advertising and applications, has acquired Liquid Air Lab GmbH, the German company behind the hugely popular mobile radio app network Spodtronic.com, with over 20 million radio app installations worldwide.
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